A member of the UW Spirit Squad waves a giant W flag after the Badgers score a touchdown at Camp Randall Stadium.

Football Game Days for Parents and Families

Parent and Family Football Ticket Presale

Find out why Madison is ranked one of the top college football towns in the country! Each year the Parent and Family Program partners with Wisconsin Athletics to offer Badger football game day options to parents and family members before single home game tickets go on sale to the general public. Please note, this is a separate event from Family Weekend.

Keep in mind that students will receive more information about student football season tickets sales by email in July.

Ticket Sale

The parent and family presale will take place on Friday, June 21 at 9 a.m. CT and tickets can be purchased via the link below. Tickets will remain on sale until supply lasts or until Friday, June 21 at 4:00 pm CT, whichever comes first. Remaining presale tickets will go on sale during the general public ticket sale on Monday, June 24, 2024 at 9 a.m C.T.

Presale Tickets

Should you need assistance, tickets can also be purchased over the phone by calling the UW Athletic Ticket Office at 608-262-1440 using the promo code UWPAF2024.

Football Presale Game Dates and Prices 

  • Friday, August 30 vs. Western Michigan (8 p.m. CT) $40 & $35 (plus $3/ticket fee)

  • Saturday, October 5 vs. Purdue (Time TBA) $60 & $50 (plus $3/ticket fee)

  • Saturday, November 16 vs. Oregon (Time TBA) $85 & $75 (plus $3/ticket fee)

*Tickets purchased during this sale are also waived of the $10 per order processing fee per order.

*Seating for these games will be located in the upper deck of Camp Randall Stadium.

UW Athletics Ticket Office

If you have any questions about your presale tickets feel free to contact the UW Athletic Ticket Office at 608-262-1440 or at tickets@uwbadgers.com